Rank your E-Commerce Website | Shopify Edge SEO Tools
Shopify is a complete eCommerce
platform that offers you to start your own business nationally and
internationally. With Shopify, the budding entrepreneurs can grow and manage an
online business with ease. With Shopify, you can create your online store and
share it with your friends and customers via social media, web, mobile, and
many more.
However, up till now, many SEO
experts believed that Shopify does not offer the best SEO tools and techniques
for getting a response to your store online. According to the experts, there
are limitations to the platform about SEO. To correct the limitations, Shopify
now supports edge SEO and Cloudflare workers that make your store visible
online and attract crowds for your store. You can use the edge SEO
possibilities or hire Shopify
experts for the same.
Here are 4 Shopify Edge SEO Possibilities, which will help you grow your online business effectively.
Modification in the Robot.txt File
The Robot.txt file in the Shopify
application does not necessarily control your store's ranking on the Internet.
But the data can help you with Google crawling to the specific paths or just
control the indexing bloats in the Shopify store. With the new technology of
edge SEO, you can now modify the statements in the file and run it. If you are
not conversant with the technology, you can always hire Shopify Web Development service
or hire Shopify experts.
The edge tools like Sloth and
Spark will help you add line elements in the file. You can also remove the
elements from the file, but many SEO professionals will advise you not to do
it.
Modification in the URL Structure of Shopify
In the edge SEO tools, there is
now a feature of turning grey cloud integrations to orange cloud integration.
If you hire Shopify experts for the job, you can get standard orange
cloud integrations for your Shopify store. However, many professional SEO services will advise you
that your store URL should be clean and simple. Many times, subsections in the
URL include folders and keywords, but the ranking of the page does not depend
on the factor. If you add keywords or folders in your URL, it will not
guarantee ranking in the search engines. Hence, the professionally SEO
services will advise that you should have the URL design clean and simple.
Keeping them off from the root domain is a better idea.
Collecting Log Files from Shopify
Now, this edge SEO possibility is
a little tricky and needs professionals. One cannot pull logfile from the
Shopify so easily, due to shared server hosting. Hence, it is advisable to use
the tools from the Cloudflare workers for the same. They use the filter chains
for pulling log files from the Shopify servers. You can use the contents of the
log files and understand the Google requests.
Implement Hreflang
Implementation of Hreflang is
advised to those business owners who ship internationally. As there is a
difference in currency and availability in international business, the
application of Hreflang would be a good idea. However, the process is
complicated and needs Shopify web development firms or hire Shopify experts.
There are four edge SEO possibilities to rank your Shopify store on
Google. You can hire Shopify Experts or professional SEO services
for making the Shopify store available online.

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